BlackBerry downplays Toyota’s use of rival software program

BlackBerry Ltd on Monday downplayed news that Toyota Motor Corp might adopt rival software program for its destiny car consoles, announcing it changed into greater targeted at the quicker-developing market for self-sufficient driving technology.

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Automotive Grade Linux (AGL), a collaborative attempt of a few one hundred era corporations and automakers, stated ultimate week that Toyota might start the use of its open-supply software program in Entune 3.0 consoles of its 2018 Camry sedans, before deploying it in maximum Toyota and Lexus automobiles offered in North America.

 

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BlackBerry Chief Operating Officer Marty Beard stated in a blog posting that he predicted AGL – as well as regular Linux and Android – to take a percentage of the car infotainment market, where BlackBerry’s QNX is a dominant dealer.

“None of these challenger systems is close to displacing BlackBerry QNX in safety-important modules, areas that are growing quicker than infotainment within the current software program-described vehicle,” Beard said inside the weblog publish.

QNX is a leading dealer of a software program for consoles that supply video, mapping, fingers-loose calling and net services to automobiles, and is pitching for extra commercial enterprise in the race towards self-reliant driving.

QNX become no longer Entune’s important platform, however, it did supply a few peripheral infotainment software, BlackBerry spokeswoman Sarah McKinney stated.

She additionally stated she turned into now not sure whether QNX might continue to be used in new versions of Entune 3.0.

Toyota is the first foremost automaker to undertake AGL, a venture started five years ago to increase standardized open-source software for the auto industry.

Christopher Rommel, head of embedded generation research at VDC Research, stated that a Linux-primarily based enterprise well known could threaten QNX’s strong function in infotainment, however, that the BlackBerry unit has records in a smaller scale, real-time auto applications where Linux might struggle to compete.

“There are obstacles to in which OEMs (unique equipment manufacturers) want to position Linux or can position Linux primarily based both on its memory requirements as properly and latency and deterministic constraints,” he said.

AGL’s greater than one hundred participants consist of Toyota, Ford Motor Co, Honda Motor Co, Mazda Motor Corp, Mercedes-Benz, Nissan Motor Co, Suzuki Motor Corp and Subaru. Other participants consist of chipmakers and automobile suppliers.

QNX said in October that it was operating with Ford to increase increasingly more automatic cars, and managers have said they may be in superior discussions with several other main global automakers approximately similar partnerships.

Not most effective was the corporation late to the market with the GoPro Karma drone, it became pressured to don’t forget the drone after users observed it falling all of sudden from the sky. GoPro’s inventory persisted to plummet at some stage in 2016 due to the embarrassing do not forget and tepid sales of its core motion cameras, the GoPro Hero5 Session and GoPro Hero5 Black.

While you are probably ready to put in writing off GoPro, you shouldn’t. Last week, GoPro invited journalists, emblem advocates, and influencers to the 2017 GoPro Mountain Games in Vail, Colorado to see the brand new GoPro Fusion camera in addition to discuss the destiny of the organization. What we noticed changed into a reinvigorated organization with a feeling of cause and a strong imaginative and prescient of the destiny.

“It changed into brutal,” GoPro CEO Nick Woodman said starkly regarding the GoPro Karma release. “It was the conventional case of the $zero.10 bushing blowing out at the closing lap of the race.”

But Woodman isn’t deterred by using the corporation’s mistake. “We went from our lowest lows to feeling like ‘we were given this,’” stated Woodman in reference to the company’s new path and vision.